If I told you that social media is the number one referral source to websites, accounting for more than 30% of web referral – you may not be surprised. As marketers, we’re acutely aware of the power of social media. We may be surprised though to learn that conversion stats from social media aren’t nearly […]
5 Easy Ways to Drive Conversions on Social Media Read More »
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Must-Know Social Media Updates of November 2017! Read More »
What’s New? Facebook Branded Content Facebook’s new Branded Content capabilities catering to growing influencer marketing needs are now available in MavSocial’s ‘Post Manager’, enabling influencers to tag brands they’re working with. The tool aims to keep up with partnership disclosure policies between influencers, publishers and marketers. Why is this important you ask? If you haven’t
MavSocial launches Facebook Branded Content, Slideshow and more Read More »
An 88% open rate and 56% click through rate – it’s what marketers’ dreams are made of. If you think those figures sound too good to be true, you’d probably be right. That is, if I was talking about a regular email campaign, which I’m not. I’m not even talking about a sophisticated, automated email
A Facebook Messenger Marketing Guide for Brands Read More »
A picture tells a thousand words. If I didn’t know any better I would have said a marketer coined that phrase. Marketers have long known the power of visual content, particularly when it comes to social media. More than a third (37%) of marketers report visual marketing as their most important form of content, second only
9 Killer Carousel and Multi-Image Ideas to Tell Your Story Read More »
Winter, 1995. Randy Conrads launches Classmates Online. The premise is simple. Create an account, add some info and then find your old friends from kindergarten, high-school and college. Rekindle the connection without getting on the phone. Then in spring 1997 Andrew Weinreich launched Six Degrees. This social network could do even more. If you had
How Social Media Changed the Marketing World Forever Read More »
