Why is video so important and why should you master YouTube SEO? Well, YouTube is a very close second to Facebook in terms of active users (1.8 billion to Facebook’s 2 billion). More importantly, YouTube banks more engagement than Facebook, with users spending 40 minutes a day on YouTube and 35 minutes a day on […]
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Video advertising is big business. Video platforms offer advertisers an opportunity to engage with the viewer on a deeper level, establishing relationships and educating them on a product or service. It’s so effective that spending on mobile video advertising is forecast to reach $7 billion by the end of the year. YouTube a Video Giant According
Instagram Videos vs YouTube & How Big Brands Are Using Them Read More »
Video has taken over the internet. And I’m not just talking about cute cat videos or the latest delectable dessert from Buzzfeed’s Tasty (those things are amazing!). Over 55% of people watch online videos every single day. According to a joint study by Vidyard and the Aberdeen Group, businesses that use social media video see
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With all the noise surrounding content marketing, content creators have to get smart about how they promote each new piece Content marketing is the new darling of the marketing industry, but It’s not enough to create great content. If a piece of content gets published, does anyone read it? As a marketer, your primary and
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While it’s really fun to run reports with a click of a button, easy clicking isn’t enough to get marketers and small business owners thinking critically about social media. Real data analysis means you’re not just monitoring how your feeds are doing, you’re figuring out why. You’re coming up with hypotheses and testing your assumptions.
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In this post you will find an in-depth Vimeo vs YouTube analysis with all the pros and cons from video platform. When it comes to online video platforms, two of the biggest players who’s names always come up are YouTube and Vimeo. And deciding which is best for your business or website, it not always
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