10 Surefire Ways to Improve Any Facebook Page’s Organic Reach

Beat Facebook’s mysterious algorithm and get more eyes on your posts Everyone hangs out on Facebook, right? Every marketing article you read or friend you talk to is adamant—Facebook is the place to be! So, you built a great company page and spent time and effort connecting with your customers and making it as near […]

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Predictions for visual content on social media in 2017

4 Predictions for Visual Content and Social Media in 2017

It’s that time of the year again—2016 is wrapping up and it’s time to look to the future. It’s been a heck of a year for social media. Twitter launched Moments. Facebook jumped on the live video bandwagon. Instagram took a leaf out of Snapchat’s ephemeral book. Microsoft bought LinkedIn. Across the board, algorithms upped

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Leverage the Power of Exclusivity with Instagram Live

What makes Instagram Live different and why that matters Live video began gathering momentum in early 2016 when businesses of all sizes began to experiment with the medium. Enterprising marketers from a wide variety of industries found creative ways to integrate live video in their marketing strategies. Facebook and Periscope currently dominate live video and

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The Rise of the Chatbot: How a Digital Entity Can Promote Your Brand

The Rise of the Chatbot: How a Digital Entity Can Promote Your Brand

Back in April 2016, an announcement was made by Facebook inviting third parties to use the Facebook Messenger platform to host their own chatbots. Since then, you may have noticed the option to communicate with bots through your Facebook messenger app. When tapping the ‘Search’ bar, you’ll now see a section just for ‘Bots’—waiting for

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