Social Media Marketing

Social Media Marketing Strategy on a Budget_Blog

Creating a Killer Social Media Marketing Strategy on a Budget

Every marketer has been there. You’re brimming with great ideas on how to increase your brand awareness, leads, and sales, but you’ve been given a shoestring budget. Unfortunately, it’s reasonably common for small to medium-sized businesses and brands to have high expectations when it comes to marketing, but not to have the budget to match.

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How to Add Video to Your Social Media Strategy_Blog

How to Add Video to Your Social Media Marketing Strategy

Video has taken over the internet. And I’m not just talking about cute cat videos or the latest delectable dessert from Buzzfeed’s Tasty (those things are amazing!). Over 55% of people watch online videos every single day. According to a joint study by Vidyard and the Aberdeen Group, businesses that use social media video see

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