Although Instagram might seem like something kids use, the fact is Instagram is incredibly popular among consumers of all ages, cultures, and genders. As a result, many marketers and businesses are beginning to see the value of integrating visual content in their social media marketing strategies. One of the reasons why Instagram is so popular […]
[Infographic] 10 Expert Instagram Marketing Tips Read More »
It’s confession time. I was a bit of a late-comer to Instagram. Although I heartily recommended the platform to others, I just didn’t think I could make it work for my service-based business. I couldn’t have been more wrong and only wish I had started Instagramming sooner. With more than 400 million active users, brands are now
14 Surefire Ways to Take Your Instagram Account to the Next Level Read More »
Simultaneously grow your social presence and your email list Email is the leading channel for online marketing in 2016. According to Hubspot, 75.8% of marketers are using more email than they were even three years ago. The big question, however, is how to get started. What is the most effective way to grow an email
How to Quickly Grow Your Email Marketing List with Social Media Read More »
Creating an online social media experience that resonates with your customers should be the sole focus of your social media marketing strategy. However, it’s easy to get lost in the pursuit of numbers: likes, shares, and how your presence online compares to your competitors. It’s essential to focus on a return on income, but not
Brand Experiences: How to Market Emotionally and Memorably Read More »
Gain more followers with a cohesive color palette for your Instagram feed What’s the goal for Instagram marketing? Getting on the same level as your audience, communicating, telling stories, and inspiring real engagement. To get your potential new audience to click “Follow” in the first place, you have to catch their attention. Even if your photos
How to Develop the Perfect Instagram Color Palette Read More »
Fake a custom photoshoot with these 14 sources for top-notch free stock photos We all know that on social media, visuals matter. However, creating or sourcing those visuals is another story. Even if you have photogenic products or work in an industry that lends itself to visuals, sometimes you just don’t have the budget or
Top 14 Sources for High-Quality Free Stock Photos Read More »
