In this week’s roundup of social media campaigns, we see companies and charities making use of social media tools and platforms in fun and interactive ways. Whether it involves taking photographs, throwing a bucket of water over your head or pampering a soft toy in a top hotel, fun plays a big part in helping diverse […]
Fun + Engagement = Superb Social Media Campaigns Read More »
It is widely known that China has been experiencing a prolonged period of strong economic growth. Some experts have even asserted that China will become the most powerful economy in the world as soon as this year. More and more businesses understand the high value of the Chinese consumer sector and are now engaging in
Weibo for Beginners Read More »
With social media marketing getting more visual, it is perhaps not surprising that many of the recently launched campaigns and news stories featured in this week’s social media roundup concern the use of great photos and videos. Study after study demonstrates how visuals generate higher engagement levels than text-based posts and updates. Here’s what’s been cooking
Strong Visuals for New Social Media Campaigns Read More »
Virtually every successful company would agree that a significant portion of their advertising time (and money) should be concentrated on digital marketing which includes social media. For the last few years the internet has served as one of the primary platforms for marketing; its accessibility, thanks to smartphones and other handheld devices, has made web marketing
The Importance of Consistent Approved Social Media Content Read More »
Week after week we see plenty of social media campaigns hitting their stride as more companies feel comfortable engaging with their networks. And this week is no exception. With so many channels available to them, brands are reaching out to bigger audiences and thinking of ever more inventive ways to capture their attention. Here’s a look
5 Awesome New Social Media Campaigns Read More »
It doesn’t matter whether you’re a one-person operation, medium-sized business or large corporation your social media goals are the same – to expand your presence across the web and boost traffic and sales. One of the smartest practices you can implement to help you achieve this is to identify influencers, people who are active in
Why Your Social Media Campaign Needs Influencers Read More »
