social media strategy

3 Effective B2B Social Media Case Studies

3 Effective B2B Social Media Case Studies

B2B marketing can be extremely tricky. Since traditional marketing methods don’t really work when you’re marketing to those with the technical knowledge and expertise to assess the product, there is a need to reevaluate the campaigns that most B2Bs run in light of the current technological platforms they are using. Another factor that governs B2B […]

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Facebook and the Search for ROI for SMEs social media software for business MavSocial

Facebook and the Search for ROI for SMEs.

With more than one billion active users, one seventh of the Earth’s population, Facebook is the most powerful social media #socialmedia network on the planet. As businesses need to be where their customers are its potential as a marketing #marketing tool is huge. Everyday companies of all sizes and genres are pumping millions of advertising

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