Sophia Dagnon

Sophia Dagnon is a B2B copywriter and digital marketing consultant specializing in all things social media.

8 Powerful Instagram Ideas for Ecommerce Shops

Never run out of Instagram ideas again Posting gorgeous, on-brand Instagram posts consistently is pretty hard. You need to strike the right balance between product shots and non-promotional posts. Your color palette needs to be complementary and recognizable. AND your followers have to love your posts—otherwise your organic reach begins the long tumble down to

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Predictions for visual content on social media in 2017

4 Predictions for Visual Content and Social Media in 2017

It’s that time of the year again—2016 is wrapping up and it’s time to look to the future. It’s been a heck of a year for social media. Twitter launched Moments. Facebook jumped on the live video bandwagon. Instagram took a leaf out of Snapchat’s ephemeral book. Microsoft bought LinkedIn. Across the board, algorithms upped

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