If you’re reading this, you’ve bought into the concept that social media is important for your business. I spend a lot of time talking to small businesses around the country, and it often surprises me how many people still feel daunted by social media marketing and engagement. So, here are 7 ways to be more […]
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Social media reports are essential. There’s no way around it. If you don’t want to fall behind the competition, you absolutely must track your social media performance and apply the insights to your marketing strategy. This process can feel pretty overwhelming. Being responsible for a business’s social media marketing comes with pressure. Your boss or
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Where did our manners go? According to a Rasmussen poll taken last fall, 75% of adults polled said we’re getting less civilized as a population. In the workplace, the numbers are equally dismal: according to a Forbes.com article, author Christine Pearson cites research that says 96% of Americans report experiencing rudeness at work. The Digital
For all of you out there who searched the term: “Why am I losing followers on Instagram?”, we have important and comforting information to share: you are not the only one losing them. This issue was interesting in 2018, when the CEO of the famous influencer platform Fohr, James Nord, addressed it and explained that
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Building relationships online is key to any brand’s success. Whether it’s through your website, social media platforms, or search engine optimization (SEO) efforts, establishing trust and credibility with your audience is paramount. And at the heart of this lies the creation of unique content. By providing relevant, well-written, and engaging content, you not only capture
Unique Content: The Key to Online Relationship Building, Social Media and SEO Read More »
Social media has evolved from a way for businesses to market themselves into a tool that brands are using to provide support and guidance to their community. Consumers turn to social media to express how they feel about specific brands and see what other people say about particular companies. While you might not have control
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