The global athletic apparel giant, Nike, has always done things their way. Since launching in 1964 out of the backseat of founder Phil Knight’s car after track meets, #Nike has been doing things in interesting ways in every aspect of their business. We were curious how Nike Social Media (who has 2.4 million Twitter followers) […]
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Amazon This mega online retailer is back with some new holiday social media campaign strategies. Amazon’s Facebook page has over 22 million likes, while its Twitter page has about 865,000 followers. If we take a closer look at some of the company’s new strategies, we can see how they are trying to increase their Twitter
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Target is doing an amazing job during the 2013 holiday season conveying seasonal cheer across its social media platforms. Have you seen their Facebook page lately? The cover photo itself is incredibly festive, showing off seasonal goods, gifts, and sweet treats! With over 22 million likes, Target is implementing brand-specific hashtags across both Facebook and
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Toys “R” Us is the one-stop shop for all of your toy-gifting needs and this holiday season and they want to keep track of how they are fulfilling their customers’ shopping lists with the hashtag #WishinAccomplished. Learn how Toys R Us Social Media has accomplished great success with their campaigns. It’s a great way
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The Macy’s department store is a force to be reckoned with when it comes to social media. With 13,659,285 likes, 270,941 talking about the page and 613,070 check-ins, they wield a heavy social influence in the retail space. Not surprisingly, Macy’s is a brand that is definitely doing the Holidays right. Macy’s overarching Holiday campaign
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Those little blocks of data, known as QR (quick response) codes, might not be very popular here in the States, but they have taken off in Asia and remain a popular way for individuals to interact and share information. According to a China QR Code Market Study by Kleiner Perkins in 2013, China is now
