Social Media Marketing

Top 10 Social Media Management Tools: Pricing, Pros & Cons

Attention is a currency. An internationally accepted unit of exchange used by brands to gain customers. As a content marketer, you know that to gain attention is to win. You want to make sure you direct your audience’s attention where it matters. The recognition of this principle is the raison d’etre of social media management […]

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All in One Social Media App for Posting, Curating and Commenting

When it comes to an all in one social media app, you’re looking for something that will help you automatically post to all of your favorite social channels at one time, correct? You want to post to Instagram, Facebook, Twitter, LinkedIn, YouTube, etc. from one place without having to log in and copy/paste your content

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19 Likeable Instagram Ideas for Businesses

Businesses (especially service-based ones) don’t have it easy when it comes to creating great content for Instagram Instagram is quickly overtaking Facebook and Twitter as the hot social platform for marketers to use, with over around one billion active monthly users and a strong base of celebrities, major brands, and key influencers. For businesses in

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10 Social Media Tactics to Boost Your eCommerce Business

If you were to name the best place where the online audience meets, discuss and share their interests, it would obviously be social media. Though prominent platforms like Facebook and Twitter started just a decade ago, we can easily see how these sites are changing the way businesses operate in digital media. Social media platforms,

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Social Listening and How to Make the Most of It

Your customers and those of your biggest competitors are talking about trends and your brand on social media. Unless you’re listening, you are missing out on one of the biggest opportunities to understand your customer and the industry. This is where social listening takes center stage.   Social Monitoring and Social Listening – Connected but

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A Foolproof Guide to Making Viral Content on Social Media

Social media platforms such as Facebook, Twitter and Instagram have taken the world by storm. Part of their success can be attributed to the rise in popularity of smartphones and portable devices. However, no one can deny the multi-billion user base which actively uses one or several social media platforms daily. This makes social media

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