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Social Media Success Stories

How Western Companies Use Weibo to Seize Market Opportunities in China

How Western Companies Use Weibo to Seize Market Opportunities in China

Campaigns, Social Media, Trend and case study / By

Weibo is one of social media’s biggest success stories. Since its launch in August 2009 the Chinese microblogging platform has enjoyed a spectacular growth trajectory. The statistics around this powerful digital communications and marketing channel are truly staggering: 600 million – the number of registered Weibo users. 129 million – the number of monthly Weibo users. 61.4 […]

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Big Boost to the Bottom Line: Social Media Success Stories social media software for business MavSocial

Big Boost to the Bottom Line: Social Media Success Stories

Campaigns, Social Media, Trend and case study / By

Social media #socialmedia continues to redefine the way the business world markets to consumers. Companies no longer have control over their message as marketing now takes place in a demographic environment where power has shifted to the customer. Here are some social media success stories that you can learn from. “Traditional marketing is changing dramatically,”

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