Recently a colleague of mine who’s a social media marketer posted a question on Facebook. She said she was sitting down to update her company’s social media guidelines and asked her network for suggestions. There then helpfully followed a number of good suggestions to which I added my own: “Don’t forget to include security/privacy guidelines,” […]
12 Suggested Security and Privacy Guidelines for Social Media Read More »
If you’ve ever had a friend message you a video with an emphatic, “have you seen this?”, there’s a high likelihood that you’ve encountered some form of viral content. These days viral content is usually seen as something funny, unique, or timely that evokes emotion. But viral content doesn’t have to apply to memes and
How to Create Viral Content Marketing Campaigns To Grow Your Audience Read More »
Do hashtags work on Facebook? Should you use hashtags on Facebook? Can you believe that Twitter initially rejected the use of hashtags, saying that they were “too nerdy”? They very nearly dropped the ball on that one, because hashtags are now ubiquitous. They’re certainly a part of modern culture and for some people, part of
What You Need to Know About Facebook Hashtags in 2020 Read More »
Social media marketing for franchises is challenging. While other businesses only have one account to manage, franchises must manage multiple branch accounts across large geographic areas – while maintaining brand consistency. As a result, some franchises play it safe. In these instances, social media interactions and content become sterile. The franchise avoids risk but hinders
Social Media for Franchises: Overcoming Key Challenges Read More »
Instagram for business can be a tough cookie to crack. But, when you leverage all of the features it has to offer, it is a powerful audience engagement tool. And, when you slide into your Instagram followers’ Direct Messages, you unlock a new level of engagement that can skyrocket your success on the platform. You can
40 Instagram Direct Message Templates for Your Business Read More »
Running a business is always demanding and requires a lot of effort and time from individuals in managing positions. However, it seems that it got even harder this year. With the unstable economy and uncertainty that came with a pandemic, many business owners had to change their approach and rethink their future moves. According to
6 Advantages of Social Media Marketing That Can’t Be Ignored Read More »
