Reaching multiple time zones now requires longer-term strategies Hearing the phrase “algorithm update” in the same sentence as “social media marketing” has been known to trigger panic in marketers and brands that have worked hard to establish a strong social media presence. As major social media networks such as Facebook, Instagram, and Twitter make ongoing […]
How Twitter’s Brand New Algorithm Affects Repeated Content Read More »
Will Nokia Sustain its Social Media Popularity in 2016? There’s a clear favorite going into 2016 – and, shockingly, it’s Nokia. A past winner of the Shorty Award for the “Most Retweeted Brand Tweet Ever” (there’s a possibility that might not be true), the brand subsequently capitalized on its new popularity, including with those Twitter
The Brands to Watch in Social Media in 2016 Read More »
Great content is at the heart of many of the new social media campaigns that have been launched in the last few days. Such is the view of its importance that one brand has brought in staff to respond to customers by providing them with customized content. In the news section, we highlight expert opinion
Want Effective Social Media Campaigns? Use Compelling Content! Read More »
In this post you will learn about Content Marketing vs Traditional Marketing, and the key advantages for your business. Marketing has always been about telling stories that capture an audience’s imagination and moves them to act. The more compelling the story the more likely customers will embrace the message. Traditional marketing does it with television, radio and
Content Marketing Vs Traditional Marketing – How They Compare Read More »
For companies to communicate successfully with clients, it is vital that companies produce messages which compliment that general marketing strategy. Although it may sound relatively easy, dealing with content marketing can be quite complicated at times, causing much stress and uneasiness in the business. No matter how frightening the thought of content marketing may sound,
Three Reasons to Invest in Content Marketing Read More »
You can market Social Media content in many forms. Content can be written, visual, or auditory. You can create videos, podcasts, blogs, photos, social media posts, articles, and interviews, just to name a few. Your content should be created and marketed with a specific audience #audience in mind. Knowing who your consumer is and where
5 Ideas on How to Create a Content Marketing Strategy Read More »
