video marketing

Is Facebook The New YouTube For Brands? More Marketers Opting Out Of Google’s Video Platform

Is Facebook The New YouTube For Brands? More Marketers Opting Out Of Google’s Video Platform

Social media analytics provider Socialbakers claims Facebook is quickly becoming the new YouTube for brands. According to a recent study by the social media analytics provider, more and more brands are bypassing YouTube to upload their video content directly to Facebook. After analyzing 180,000 Facebook video posts from 20,000 Facebook pages, the study revealed a …

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Leveraging Instagram Videos for Social Media Success

Leveraging Instagram Videos for Social Media Success

There is a common misconception among the business world that video content marketing is an expensive and time-consuming endeavour. Yet with a little know-how and Instagram’s free video capabilities, you can produce fascinating, informative and entertaining videos for next to nothing and share them instantly on your social media networks. Instagram started life as a photo …

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