Video Marketing

Facebook Video Marketing Guide 2020

The Complete Facebook Video Marketing Guide

Facebook video marketing is shaping up to be one of the most powerful digital marketing tactics brands can use. Why? Video consumption online is reaching all-new heights. Over 55% of people watch videos online every day, with Facebook video views currently sitting at over 8 billion views per day. But it’s not just the staggering …

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The Ultimate Technical Specs Guide for Social Media Video

The Ultimate Social Media Video Specs Guide (2019 Edition)

Advertisers and marketers the world over are increasingly using video to showcase their brands to target markets. A recent survey suggests that advertisers now spend 50% more than they did two years ago, and other recent statistics show that 81% of businesses now use video as a marketing medium. The future of marketing, it seems, …

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Instagram Videos vs YouTube & How Big Brands Are Using Them

Video advertising is big business. Video platforms offer advertisers an opportunity to engage with the viewer on a deeper level, establishing relationships and educating them on a product or service. It’s so effective that spending on mobile video advertising is forecast to reach $7 billion by the end of the year. YouTube a Video Giant According …

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Why Marketers Should Get on Board with Digital Hangouts

Marketers on their game have long been exploring digital hangouts like Houseparty, Facebook Messenger video, Google Hangouts and others. Digital hangouts are the newest form of online socializing – especially among the Generation Z users who will soon become the biggest spenders in the commercial world. As a marketer, there exists plenty of potential to …

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