Since its launch in 2006, Twitter #Twitter has become one of the most talked about and popular social media sites in the world, boasting more than 240 million active users. It’s fast, immediate and straight to the point. Marketing on twitter for your company is an important strategy to succeed. With a strict 140-character limit […]
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Facebook and Twitter are commonly used for consumer oriented businesses, while often ignored by B2B #B2B companies. That’s a mistake, because those companies are missing out on a tremendous opportunity. Manufacturers in the B2B world have multiple stakeholders (audiences) that need to hear their message. Two reasons why B2B companies do not take advantage of
Making Social Media in a B2B Environment Work Read More »
Social media may well be ablaze with tweets and text talk and abbreviations such as LOL, CUL8R and IMHO*, but it is pictures and videos that are making the greatest impact. Learn to engage followers with entertaining videos. Whether you are a B2B or B2C company the fundamentals are the same: social media is about
How to Engage Your Social Media Followers with Video Read More »
Consumer Engagement and Cupid Across the board, from drinks brands to airlines and retail chains, companies are rolling out a raft of Valentine’s Day-themed social media campaigns. Cupid’s bow is quivering as the god of love #love prepares to send his arrows shooting toward the hearts of romantic couples #RomanticCouples all over the world. When
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Social media marketing is not only for providing your followers with superlative articles they want to read. It’s also about producing eye-catching videos and pictures that people will share among their networks. Every campaign needs to have great social media images to go along with it. And there’s good reason why this is so. Images
Why Social Media Marketing Needs Great Images Read More »
With the variety of social media platforms out there, tech-savvy business owners are finding new and innovative ways to maintain public relations through technology. However, all of these websites (Facebook. Twitter, Tumblr, Instagram, LinkedIn, YouTube, etc) also have different functions, cater to different demographics, and require a different amount of attention and consistency. The best
5 Reasons A Social Media Dashboard is Essential Read More »
