In this post we will show you how Cadbury’s relaunched their Wispa chocolate bar and got amazing results on Twitter with 25% increase in engagement. You will also learn how you can apply what they did to your social media campaigns and get great results too. Global confectioner Cadbury boasts a number of popular chocolate […]
Cadbury’s Wispa Relaunch: A Twitter Campaign That Exploded Read More »
In this week’s rundown of some of the top social media campaigns that have just been launched, we see how one airline company has turned an item of lost property into social media gold. And there’s strong usage of user-generated content to promote causes and as a key to admission to contests. In the news
This Week’s Noteworthy Social Media Campaigns and Happenings Read More »
Innovation, imagination, humour and lots of user-generated content are the standout features of the social media campaigns featured in this week’s roundup. They include a fascinating video quiz on YouTube to promote Ireland as a top tourist destination. All demonstrate that social media success can be achieved by giving followers something interesting to see and/or do. Guilty
Awesome Examples of Engaging Social Media Campaigns Read More »
B2B marketing can be extremely tricky. Since traditional marketing methods don’t really work when you’re marketing to those with the technical knowledge and expertise to assess the product, there is a need to reevaluate the campaigns that most B2Bs run in light of the current technological platforms they are using. Another factor that governs B2B
3 Effective B2B Social Media Case Studies Read More »
In this week’s roundup, we examine various examples of social media campaigns, all of which you can certainly learn from. We see how one company is working with social to try and reach a new market and how flight passengers are being shamed by having their photos posted online. All of the featured initiatives provide inspirational
Examples of Social Media Campaigns You Can Learn From Read More »
Nowadays Pinterest is one of the most widely used and trendiest social media sites across the world. Why? What is it that makes Pinterest unique? Pinterest offers a huge variety of options for its users (as does any successful social channel). However, its secret for success lies in its core purpose. The bottom line of this
5 Tips to Improve Your Pinterest Marketing Strategy Read More »
