For some time it was a real shock for old-school companies that invested in classical marketing and advertising. But then, once the Internet made it possible to share information easily, new brands appeared out of nowhere and quickly rose to the top of their respective industries. We will go over some of the best startup […]
How to Raise Your Startup’s Brand Awareness Through Social Media Read More »
How many ways of promoting your brand on the web do you know? Which of them are the most effective? No matter your answer, you need to work with content. In the social media world you have to pique the interest of potential customers with light, easy-to-digest information. Viral social media content is the most
5 Hot Tips to Create Viral Social Media Content Read More »
This week’s roundup of social media campaigns sees a global confectionary brand, an online bookmaker and a tourism department capitalize on the spontaneity, instant nature and reach of social sites. They are inventive drives that are benefiting from one of social media’s golden rules – remembering that it’s a two-way street. By providing an interactive experience
New Social Media Campaigns that Rock Read More »
The business world is always ringing with buzzwords. One of the most buzzed about at the moment is gamification, game-based marketing to create brand awareness and drive user engagement. The technique is also levelling the playing field. For the first time, the neighbourhood café, personal trainer, small book chain and gymnasium can have a loyalty program that
Reinventing Business Marketing with Gamification Read More »
One of the biggest assets you have in your social media #socialmedia arsenal is your profile. It is a powerful business tool and probably the most important factor that will determine whether someone is going to follow you. No matter which networks you are using or how you are using them, your profile must wow prospective
How to Put the Fizz into Your Social Media Profiles Read More »
There are a lot of things we could say about Facebook, but you probably know just about all there is to know about this major social network. You know that Facebook #Facebook is the king of social media, you know that it’s the most popular social network in the world, and you know that it’s
How to Start a Brand Page on Facebook: Tips to Start Read More »
