Do You Have a Back-End Social Media Marketing Plan?

Back-end marketing encompasses all marketing efforts directed towards existing customers. It is focused on nurturing relationships with customers who have already made a purchase, with the primary goal of generating profit and increasing their customer lifetime value (CLV). Back-end marketing is the marketing activity least done by companies, and it’s one of the most important. […]

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40 Instagram Direct Message Templates for Business Cover Image

40 Instagram Direct Message Templates for Your Business

Instagram for business can be a tough cookie to crack. But, when you leverage all of the features it has to offer, it is a powerful audience engagement tool. And, when you slide into your Instagram followers’ Direct Messages, you unlock a new level of engagement that can skyrocket your success on the platform. You can

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6 Advantages of Social Media Marketing That Can't Be Ignored Cover Image

6 Advantages of Social Media Marketing That Can’t Be Ignored

Running a business is always demanding and requires a lot of effort and time from individuals in managing positions. However, it seems that it got even harder this year. With the unstable economy and uncertainty that came with a pandemic, many business owners had to change their approach and rethink their future moves. According to

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