Campaigns

How to Maximize Your Tweets with Twitter’s New Character Counts

You can now use MavSocial to maximize all 140 characters MavSocial works with Twitter’s brand new character counts! If you’re excited to have more room to breathe, we’re right there with you. In May, Twitter announced its plans to expand the character count in a way that would better reflect the multimedia hub that Twitter

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data analysis

How to Conduct Actionable Social Media Analysis

While it’s really fun to run reports with a click of a button, easy clicking isn’t enough to get marketers and small business owners thinking critically about social media. Real data analysis means you’re not just monitoring how your feeds are doing, you’re figuring out why. You’re coming up with hypotheses and testing your assumptions.

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CEO Interview: Matt Holden MavSocial Bullish on Visual Content CEO Interview: Matt Holden MavSocial Bullish on Visual Content Socialpreneur Deborah Anderson interviews MavSocial Founder & CEO Matt Holden on WebToolsTV Web Tools TV is a no-holds-barred live program via Google Hangouts and interviews founders of tools and tech bloggers. Transcript: Deborah Anderson: Welcome everybody to WebTools TV. This is our third episode. But that’s not what really matters tonight; what matters is our guest, Matthew Holden. Welcome, your coming to us from MavSocial…. Read More Is Facebook The New YouTube For Brands? More Marketers Opting Out Of Google’s Video Platform Is Facebook The New YouTube For Brands? More Marketers Opting Out Of Google’s Video Platform Social media analytics provider Socialbakers claims Facebook is quickly becoming the new YouTube for brands. According to a recent study by the social media analytics provider, more and more brands are bypassing YouTube to upload their video content directly to Facebook. After analyzing 180,000 Facebook video posts from 20,000 Facebook pages, the study revealed a steep rise this year in the number of marketing videos… Read More Social Media Campaigns for those with the Travel Bug

Social Media Campaigns for those with the Travel Bug

In this week’s roundup of new social media campaigns, we see a number of travel related marketing endeavours as companies seek to encourage people to book their vacations. They are characterized by fun, engagement, photographs and a contest element. Elsewhere, there’s news of a big success for one European travel company on Sina Weibo and

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