Marketing

INFOGRAPHIC: Facebook vs. Twitter in Super Bowl XLIX

INFOGRAPHIC: Facebook vs. Twitter in Super Bowl XLIX

A social media research report that was recently conducted for American consumers who have interacted with a company’s mobile ad network showed that more people expect to follow along with the Super Bowl on Facebook social media (44.3 percent) than Twitter (18 percent). The research by conducted by Fluent. The main challenge for Facebook and […]

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6 Imaginative, Engaging and Creative Social Media Campaigns

6 Imaginative, Engaging and Creative Social Media Campaigns

With the plethora of imaginative content across social media channels every day, brands are creating ever more exciting campaigns to grab attention. They are making the most of all the tools at their disposal, including videos, images and user-generated content. We see these hallmarks in some of the campaign launches during the last few days.

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How Businesses are Getting Ahead with Tumblr MavSocial cloud based platform manage social media marketing campaigns

How Businesses are Getting Ahead with Tumblr

Tumblr is hot, seriously hot. So much so that in June 2013 Yahoo paid $1.1 billion for the microblogging platform and social networking site. According to research by Pew it is the second most popular #popular social media site behind Facebook among 18-29 year-olds. Tumblr has been an ever increasing platform for businesses to take

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Social Media Marketing for Valentine’s Day

Social Media Marketing for Valentine’s Day

Consumer Engagement and Cupid Across the board, from drinks brands to airlines and retail chains, companies are rolling out a raft of Valentine’s Day-themed social media campaigns. Cupid’s bow is quivering as the god of love #love prepares to send his arrows shooting toward the hearts of romantic couples #RomanticCouples all over the world. When

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Strike Social Media Gold with Pictures and Videos

Strike Social Media Gold with Pictures and Videos

Humans were using images to convey messages and tell stories long before the written word arrived on the scene. Whether painting on cave walls, drawing lines in the sand or carving on trees, our ancient ancestors knew the power of a good picture. Learn how to maximize your campaigns with social media pictures and videos.

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