social media marketing

July Kicks off with 9 Inventive Social Media Campaigns

July Kicks off with 9 Inventive Social Media Campaigns

Big news in the social media sphere this week. Buzz Aldrin, one of the astronauts on the Apollo 11 mission to the moon is launching a campaign to commemorate the event. Other new campaigns including a hilarious and inventive Twitter and video project from fast food chain Wendy’s. This is another example of how brands are thinking creatively […]

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What a Great Infographic Can Do for Your Social Media Presence

What a Great Infographic Can Do for Your Social Media Presence

This is the internet and social media age and mouse clicking fingers need instant gratification. Paragraphs of dense verbiage and statistics that read like the chairman’s report are bypassed in favour of fresh, attractive and visually appealing material. Infographics for social media are a great way of improving your presence. Today, businesses are more than just

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Leveraging Instagram Videos for Social Media Success

Leveraging Instagram Videos for Social Media Success

There is a common misconception among the business world that video content marketing is an expensive and time-consuming endeavour. Yet with a little know-how and Instagram’s free video capabilities, you can produce fascinating, informative and entertaining videos for next to nothing and share them instantly on your social media networks. Instagram started life as a photo

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How to Raise Your Startup’s Brand Awareness Through Social Media

How to Raise Your Startup’s Brand Awareness Through Social Media

For some time it was a real shock for old-school companies that invested in classical marketing and advertising. But then, once the Internet made it possible to share information easily, new brands appeared out of nowhere and quickly rose to the top of their respective industries. We will go over some of the best startup

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