Really, the days when everybody paid attention to magazine adverts and TV marketing campaigns are disappearing as we are all glued to our smartphones and social media networks. Content marketing is where it’s at as brands compete for audience attention by providing entertaining, thoughtful and stimulating material online, including via their social networks. Visuals are playing […]
Attention-Grabbing New Social Media Campaigns Read More »
With social media marketing getting more visual, it is perhaps not surprising that many of the recently launched campaigns and news stories featured in this week’s social media roundup concern the use of great photos and videos. Study after study demonstrates how visuals generate higher engagement levels than text-based posts and updates. Here’s what’s been cooking
Strong Visuals for New Social Media Campaigns Read More »
Week after week we see plenty of social media campaigns hitting their stride as more companies feel comfortable engaging with their networks. And this week is no exception. With so many channels available to them, brands are reaching out to bigger audiences and thinking of ever more inventive ways to capture their attention. Here’s a look
5 Awesome New Social Media Campaigns Read More »
More than a week after the climax of the World Cup, the massive sporting event still looms large over the social media landscape. Analyses and statistics pore forth from platforms and brands and they have got marketers licking their lips. Elsewhere in social media, a number of small and large brands have launched brand spanking new campaigns
This Week’s Slick New Social Media Campaigns Read More »
Big news in the social media sphere this week. Buzz Aldrin, one of the astronauts on the Apollo 11 mission to the moon is launching a campaign to commemorate the event. Other new campaigns including a hilarious and inventive Twitter and video project from fast food chain Wendy’s. This is another example of how brands are thinking creatively
July Kicks off with 9 Inventive Social Media Campaigns Read More »
It’s that time of the week where we focus on what’s hot and new in the world of social media campaigns. In the competition for new customers and the battle to keep existing ones, companies are looking to social media to create and build audiences. Inventiveness, fun, interactivity and fascinating content will help to win the
5 New Social Media Campaigns Hope for Business Boost Read More »
