Campaigns

Superb Social Media Campaigns during the Last Days of 2014

Superb Social Media Campaigns during the Last Days of 2014

The week of festive celebrations between Christmas and New Year’s Eve may still be in full swing, but there has been no let-up in the social media sphere. While many parts of the world are partying or relaxing, numerous companies and organisations have launched a raft of brand new social media campaigns to increase engagement …

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6 Imaginative, Engaging and Creative Social Media Campaigns

6 Imaginative, Engaging and Creative Social Media Campaigns

With the plethora of imaginative content across social media channels every day, brands are creating ever more exciting campaigns to grab attention. They are making the most of all the tools at their disposal, including videos, images and user-generated content. We see these hallmarks in some of the campaign launches during the last few days. …

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Christmas Social Media Campaign: What You Can Learn From Starbucks

Christmas Social Media Campaign: What You Can Learn From Starbucks

In this post you will learn how Starbucks succeeded with their Christmas Social Media Campaign and how you can too. At this time of year, more than any other the pressure is on to grab consumers. With so much competition out there, more and more brands are making social media a part of their festive …

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Retail Giant’s Holiday Social Media Campaign & Strategy

Retail Giant’s Holiday Social Media Campaign & Strategy

We are approaching the most wonderful time of the year, so we thought we’d take a look at Marks and Spencer’s Christmas Holiday social media campaign. The retail giant’s marketing exercise deliberately started out as a low-key affair, an unbranded series of random acts of kindness. A few weeks back the company created a Twitter …

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Social Media Campaigns to Inspire You

Social Media Campaigns to Inspire You

There aren’t too many shopping days left until Christmas, but we are still witnessing the launch of new festive social media campaigns among all the other promotional pushes. One thing that this week’s collection of campaigns have in common is their use of strong visuals, either photographs, videos or both. Not only do they take …

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Santa, Space and Selfies Star in the Latest Social Media Campaigns

Santa, Space and Selfies Star in the Latest Social Media Campaigns

Santa tracking, elf naming and gift giveaways, we must be getting closer to Christmas. Many brands and organisations are taking advantage of the festive season to launch fun and engaging Christmas campaigns. But one of the week’s most interesting marketing pushes reignited public interest in space research. It followed the launch of a test flight …

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