Campaigns – Page 9

Burgers, Bottoms and Biceps Star in the Latest Social Media Campaigns

It’s been another great week of social media campaign launches, with top brands coming up with ever more inventive and engaging ways of providing followers with rich content and exciting opportunities. Here are four that grabbed our attention: Ripped Like The Rock Paramount Pictures has created a novel social media campaign to promote Hercules, a […]

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Doughnuts, Football and Mouthwash: New Social Media Campaigns that Rock

Campaigns, Social Media / By Matthew

Each week, forward thinking companies are dreaming up novel ways of connecting with their consumers and reaching new ones via social media. Between contests, content, quizzes, videos and image sharing there are many ways for brands to attract attention. Followers are more than happy to spread the word about a company when they are engaged,

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5 Successful UGC Social Media Campaigns

Campaigns, Social Media, Trend and case study / By Matthew

In this post, we will take a close look at 5 of the Best User-Generated Content Campaigns in Social Media and they made them work. Every marketing expert will confirm that word-of-mouth advertising is the best way to promote your brand. First of all, it’s the most natural type of marketing. It’s the most human

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Social Media Campaigns Going for Goal

Campaigns, Social Media, Trend and case study / By Matthew

Eyes down for this week’s raft of new social media campaigns. With the start of the 2014 FIFA World Cup only a few days away, football themed initiatives feature strongly as companies seek to capitalize on this massive global event. Social Buzz Builds as World Cup Kick-off is Imminent FIFA, the international governing body of football

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New Social Media Campaigns that Rock

Campaigns, Social Media / By Matthew

This week’s roundup of social media campaigns sees a global confectionary brand, an online bookmaker and a tourism department capitalize on the spontaneity, instant nature and reach of social sites. They are inventive drives that are benefiting from one of social media’s golden rules – remembering that it’s a two-way street. By providing an interactive experience

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How Foreign Companies Engage Consumers Via Youku

Campaigns, Social Media, Trend and case study / By Matthew

China has the world’s largest social media market with more than 300 million people regularly using blogs, social networks, microblogging sites and online forums. That’s more than the combined populations of the United Kingdom, Spain, France, Germany, Greece and Italy. The appetite for social is huge as China’s netizens spend more than 40% of their online time

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