In this post we will show you how Cadbury’s relaunched their Wispa chocolate bar and got amazing results on Twitter with 25% increase in engagement. You will also learn how you can apply what they did to your social media campaigns and get great results too. Global confectioner Cadbury boasts a number of popular chocolate […]
Cadbury’s Wispa Relaunch: A Twitter Campaign That Exploded Read More »
I love trying new things. I get excited to have hands on experience and opportunities to explore new ideas/concepts and the ability to incorporate them into my every day life. It’s part of why I am a life long learner and eager to continually improve myself. I am also a bit of a tech junkie.
Recently I was invited to try out MavSocial Social Media Cloud software and was given access to the PRO+ plan. There are other versions available, including a free “starter” plan, so you have no reason not to test it out right away. In the spirit of full disclosure, I am being compensated for this review.
MavSocial is a social media management platform that is worth a try Read More »
In this week’s rundown of some of the top social media campaigns that have just been launched, we see how one airline company has turned an item of lost property into social media gold. And there’s strong usage of user-generated content to promote causes and as a key to admission to contests. In the news
This Week’s Noteworthy Social Media Campaigns and Happenings Read More »
Innovation, imagination, humour and lots of user-generated content are the standout features of the social media campaigns featured in this week’s roundup. They include a fascinating video quiz on YouTube to promote Ireland as a top tourist destination. All demonstrate that social media success can be achieved by giving followers something interesting to see and/or do. Guilty
Awesome Examples of Engaging Social Media Campaigns Read More »
B2B marketing can be extremely tricky. Since traditional marketing methods don’t really work when you’re marketing to those with the technical knowledge and expertise to assess the product, there is a need to reevaluate the campaigns that most B2Bs run in light of the current technological platforms they are using. Another factor that governs B2B
3 Effective B2B Social Media Case Studies Read More »
